Posts

“Media is the only vehicle that truly and directly reaches consumers” – says Anurag Batra

Image
 Anurag Batra is the Chairman & Editor-in-Chief of the BW Businessworld Group and the Founder & Editor-in-Chief of the exchange4media Group. He is an entrepreneur, journalist, an angel investor and a media observer. Batra talks about the announcement of the Union Ministry of Information and Broadcasting in November 2020, that digital audio-visual content, including films and web shows on over-the-top (OTT) streaming platforms and news and current affairs on online platforms, would be brought within its purview. “The decision evoked a mixed response. Some welcomed the regulation, while others questioned the government intervention, saying it interfered with creative expression”, states Anurag Batra . Dr. Anurag Batra brings into view that while this is about the growth in digital, facts have proved that ‘digital’ has become too broad a term from what it once was. “Specific attention needs to be placed on some of its aspects, which are now becoming industries in their own rig...

Developers need to create more Indian games in e-sports: Vaibhav Dange

Image
  e4m Game On summit saw FEAI Founding Director and Member Vaibhav Dange engaging in a virtual fireside chat with Anurag Batra , Founder & Chairman, exchange4media Group With the gaming and e-sports industry continuing to grow by the day, there is a heightened need of regulating the space and introduction of policies that can work well in the favour of all stakeholders involved in this industry, which is capable of contributing to the Indian GDP in the coming years. The Federation of Electronic Sports Associations India (FEAI) is playing a pivotal role in this direction. FEAI Founding Director and Member Vaibhav Dange engaged in a virtual fireside chat with Anurag Batra , Founder & Chairman, exchange4media group, at the e4m Game On summit on Friday to discuss the growing industry, FEAI charter, and the way ahead. Anurag Batra (AB): Please tell us about the charter of FEAI and how are you becoming a catalyst for building the right policy framework, engaging all stakeholders,...

If all talk about sustainability, companies will be forced to make changes: Harsh Mariwala

Image
  Anurag Batra is a serial Entrepreneur and the founder of the iconic exchange4media group and chairman BW Businessworld group.  At the e4m Indian Marketing Awards, the Marico Founder & Chairperson engaged in an interesting fireside chat with exchange4media Group Founder & Chairperson Anurag Batra “Your commitment to environmental, social and corporate governance (ESG) is a continuous journey. It is not something that you do and immediately achieve (the expected outcome). You have to perpetually keep contributing towards the betterment of environment and society,” said Marico Founder & Chairperson Harsh Mariwala. He was speaking on the topic of “why brands should be purposeful” in a fireside chat with exchange4media Group Founder & Chairperson Anurag Batra . The duo was discussing the importance of sustainability goals and Marico’s commitment to them at the recently concluded Indian Marketing Awards event in Mumbai on Monday. Speaking about Marico’s commitment...

Anurag Batra - Worship sports as a religion, study as a science and play with enthusiasm

Image
Addressing India's sports Congress held 6 years ago, Anurag Batra the chairman of BW Businessworld stressed 2 things. One is the fact, that he believes that India has been media core. It’s a debatable topic and one can either agree or disagree with his statement. It’s because India does not have a sports culture. According to Anurag Batra, India’s media core is everything. India hasn’t produced a lifesaving drug or we haven’t done an invention that changes life. We are doing the Flipkart for the world which is great but they are cheap imitations of what happens in the West and he believes the reason we haven’t got a product or service that is world-class out of India, in the way Silicon Valley does it, is because we do not have a sports culture.     As Indians we do not support failure, we only celebrate success and the beauty about sports is that it helps you celebrate failure . Because there is nothing like a failure, there’s another game tomorrow. you can extend like t...

Anurag Batra - India Need More Sportsmanship

Image
  Addressing India's sports Congress held 6 years ago, Anurag Batra the chairman of BW Businessworld stressed 2 things. One is the fact, that he believes that India has been media core. It’s a debatable topic and one can either agree or disagree with his statement. It’s because India does not have a sports culture. According to Anurag Batra, India’s media core is everything. India hasn’t produced a lifesaving drug or we haven’t done an invention that changes life. We are doing the Flipkart for the world which is great but they are cheap imitations of what happens in the West and he believes the reason we haven’t got a product or service that is world-class out of India, in the way Silicon Valley does it, is because we do not have a sports culture.   Anurag Batra   As Indians we do not support failure, we only celebrate success and the beauty about sports is that it helps you celebrate failure . Because there is nothing like a failure, there’s another game tomorrow. y...

A Clear Road Map To Growth | Anurag Batra

Image
  In this special issue we carry excerpts of my conversation with the Union Minister of State for Finance, Bhagwat Karad, who shares his perspective of what and who the budget kept in mind, and what it strives to achieve. We also bring in voices from industry who talk of how the budgetary measures will play out through the year and beyond. A Clear Road Map To Growth | Anurag Batra The government’s push for green energy and clean mobility systems opens up limitless possibilities for India. As an organization committed to sustainability, we believe that the clean mobility initiatives and blended fuels will play a significant role in achieving decarbonisation goals and in reducing the dependence on fossil fuels. One of the biggest challenges for the EV ecosystem has been battery charging stations. The proposed battery-swapping policy will help create standards of interoperability, thereby making EVs more accessible and affordable. The PM’s Gati Shakti Initiative of ex...

Those Who Stood The Test Of Time | Anurag batra

Image
  In this backdrop, we bring out the BW Real 500 list of companies, many of which have emerged stronger and more resilient through this test of fire. Those Who Stood The Test Of Time | Anurag batra The year 2020-21 will always be remembered for the uncertainty that prevailed in the realms of business, trade and rising oil prices. It will also be remembered as the year that united companies, corporations, businesses and people, to collectively tackle the menace of the global pandemic and its fallout on lives and livelihood. This globally coordinated response also showed some unique leadership traits that spelt out what successful companies of the 2020s look like. In this backdrop, we bring out the BW Real 500 list of companies, many of which have emerged stronger and more resilient through this test of fire. Their growth numbers are a testimony to the fact that opportunities can be found in the direst of situations. The BW Real 500 ranking comes when businesses in India...